The Daily Coffee Café
Website Design for a Growing Franchise Brand
The Daily Coffee Café approached me to redesign their website in line with their refreshed branding and established Corporate Identity. As a well-known franchise restaurant brand, the objective was not to reinvent their look — but to refine it and bring clarity, cohesion and modern simplicity to their online presence.
In the restaurant industry, your website needs to do more than look good. It must support brand consistency, be easy to navigate, and serve both customers and business stakeholders.
Using a minimal colour palette and defined brand typography, I created a clean, modern website that reflects the warmth and professionalism of the brand. Subtle movement and refined page transitions enhance the user experience without overwhelming it — allowing the food, locations and brand story to remain the focus.
Built for Customers — and for Franchise Growth
This website was designed to support two key audiences:
For Customers and potential New Franchisees, the site makes it easy to:
- View and download the latest menus
- Find franchise locations nationwide
- Learn more about the brand and being a franchisee
- Stay updated through the news blog
For franchisees, a secure login portal provides access to relevant internal information, while prospective franchise partners can explore investment opportunities directly on the site.
The result is a structured, scalable website that supports both customer engagement and franchise expansion — all while staying true to the brand’s identity.